Our Online Advertising Solutions

Exceptional Data. Exceptional Coverage. Exceptional Performance.

Medicx Media Solutions offers the only intelligent consumer health audience segmentation and targeting database technology combining best-in-class health data with powerful predictive targeting algorithms. We offer an optimal blend of accuracy, efficiency, measurements, granularity, coverage, and privacy.

Exceptional Neighborhood Accuracy: Medicx Media’s mScores predicted data is built from aggregated, anonymous, and privacy-safe insurance claims for every US neighborhood.

Exceptional Neighborhood Data Variables: Our measures offer online marketers a method of targeting ads and content based on reliable evidence...an adjudicated insurance claim in that neighborhood.

Exceptional Neighborhood Data Granularity: Our evidence-based health attribute measures encompass over 100 medical, health and wellness segments with excellent predictive power and large enough for cost-efficient execution.

Exceptional Neighborhood Level Coverage: Online advertising campaigns have typical run of network Medicx match rates in the mid-30% range, enabling better campaign performance.

 

 

Medicx Media’s digital solutions do not incorporate or reveal any personally identifiable information (PII). Our online ad delivery partners are members of NAI and IAB and have promised to self-regulate their data collection practices in accordance with the NAI and IAB responsible business and data management practices and standards.

• Geo-Medical Targeting
• Analytics