Advertisers & Agencies
Find the Right Audience and Optimize Your Campaigns
Buying condition specific media on a behavioral or contextual basis is risky. You’ll get some activity from the audience you want, but you’ll also end up with wasted impressions from the large percentage of users who are false positives and are not the profile you’re looking for.
Medicx Media helps you move past the behavior and contextual-based buy. We offer Advertisers and Agencies new privacy safe targeting solutions without tracking web behavior. Now you can use offline evidence-based and self-reported permissioned data to target online audiences. Combine online and offline data to further qualify (or disqualify) the audiences you target and ensure the right message is delivered to the right audience.
Our approach is about helping ad sellers and buyers transact privacy safe audience groups that have a well above average propensity or prevalence to align to a certain set of diseases and health-related characteristics. Geo-Medical Targeting minimizes waste and enables delivery of enriched neighborhood-level audiences that maximize reach and frequency and deliver breakthrough ROI's.

